Yogi Bear made his debut in 1958 as a supporting character in The Huckleberry Hound Show. Yogi Bear was the first breakout character created by Hanna-Barbera and was eventually more popular than Huckleberry Hound. In January 1961, he was given his own show, The Yogi Bear Show, sponsored by Kellogg's, which included the segments Snagglepuss and Yakky Doodle. Yogi has gone on to star in multiple other animated series, films, and TV specials up through the present time.